Real Estate

With how busy the housing market is in Ottawa, home staging can make a big difference in how quickly your property sells. In addition to this, home staging for the Ottawa market can increase the value of your property. There are many things that need done when house staging, ranging from improving the presentation of the exterior to the arranging of the interior of the property. Below, you will find a list of the rooms you should pay the closest attention to when working on a Ottawa homes staging project, as well as some … read more

Contrary to what some people believe, a home staging business is nothing like being an interior decorating service. Interior decorators create rooms to the specifications of invidual owners or occupants. Many high-end contractors and architects will have an interior decorator they recommend and work with when building a custom home for a client or a corporate facility for a business. The designs the interior decorator proposes and eventually creates in the space reflect the themes of the home owner or for business, the company’s scheme. This is almost the opposite of what a professional home stager … read more

When buyers begin looking at properties, they generally connect with a real estate agent and tell the agent what size, price range, location and amenities they seek. Sometimes buyers have a clear image of what they want and sometimes they do not.

“But every buyer knows instantly what they do not want” says expert and author, Barbara Jennings, of the Academy of Staging and Redesign. While buyers may not know how to describe what they want, they have no problems expressing what they do not want.

So here are some basic aspects about properties that buyers do not like and that homeowners … read more

House staging is a concept that has really come into its own in the last couple of years according to expert and writer, Barbara Jennings, of the Academy of Staging and Redesign. As the real estate boom has busted and so many properties have gone into foreclosure or are on the brink of doing so, real estate staging is one critical step every homeowner should utilize to help their home take center stage.

Attention to detail makes the difference. When staging a home, one should follow some specific tactics to achieve the best outcome. Here are five … read more

More and more agents and brokers are beginning to recognize the importance and benefits that comes with house staging before putting the homes they represent on the market. But what they fail to realize can waste valuable time, create undue pressures and stress, and sink valuable resources into a black hole. There actually is a science to home staging.

Here are a few of the issues that cause many agents to stumble when trying to stage to sell according to Barbara Jennings, director of the Academy of Staging and Redesign.

1) Inability to advise sellers of the benefits … read more

It doesn’t take a genius to know that the better a house looks the easier it is to sell. Then why do so many people try to sell their homes empty or in deplorable condition? It’s not usually because of lack of time and not always because of lack of funds. So is it lack of common sense or just laziness?

Home staging expert and trainer, Barbara Jennings, is director of The Academy of Staging and Redesign. “I think many people shut down when it comes to preparing their homes for sale. The task feels overwhelming. They have emotionally … read more

Studies have shown that there is a major difference between the way people think and feel based on their economic status. These differences are sharply evident in the home staging industry. Here are 5 crucial differences between unsuccessful home staging professionals and successful ones:

1. Poor stagers look for reasons to fail. Rich stagers look for reasons to succeed. The key is not whether a person fails or succeeds, but how she reacts to both circumstances. Every one fails now and then. The trick is to succeed more than you fail, and to fail in small increments with pre-calculated, … read more