It doesn’t take a genius to know that the better a house looks the easier it is to sell. Then why do so many people try to sell their homes empty or in deplorable condition? It’s not usually because of lack of time and not always because of lack of funds. So is it lack of common sense or just laziness?
Home staging expert and trainer, Barbara Jennings, is director of The Academy of Staging and Redesign. “I think many people shut down when it comes to preparing their homes for sale. The task feels overwhelming. They have emotionally set their minds and hearts on where they will live next and just don’t want to go to the trouble and expense to fix up the home to be sold.”
But here are 5 good reasons why every homeowner should pay attention to the concept of house staging, whether they hire a professional to stage their home or they do the work themselves.
1. Real estate staging fixes the most glaring problems in the house. No one wants to buy a house that looks as if it has been unkempt for many years. No one wants to pay for someone else’s mistakes or lack of attention.
2. Real estate staging diminishes the defects in a house. Every house, no matter how well built, has defects of one kind or another. But even if it were perfect, it will not meet the needs and wants of every potential buyer that sees it. The key is in making sure that the defects are minimized, so it will appeal to the most buyers.
3. Real estate staging accentuates the home’s attributes. Every home has a charm all its own but one may have to work at it to bring out that charm. Whether the house is old or relatively new, house staging can go a long way to dramatically enhancing the best features of the house.
4. Real estate staging reaches buyers on an emotional level. It is a well known fact that buyers do not make offers unless and until they have an emotional connection with a property. But most people struggle with visualizing their furnishings in the home. That’s why proper house staging can make a huge statement because it helps them visualize living in the home and even suggests ideas for arrangements.
5. Real estate staging brings the sizzle to the steak. While some people (mostly men) like seeing the shell of a house, women definitely respond more favorably to a well appointed, nicely decorated home. Once problems are fixed, house staging creates a cozy, comfortable feeling that helps potential buyers make a real, lasting connection.
Do you want to become a home stager? You can with our effective home study courses.
Want to improve the looks of the real estate before selling it – visit suspended ceiling blog for practical tips.
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